From the author of Practical Marketing for Your School Library (Bloomsbury Libraries Unlimited), Corinna (CL) Mansfield. Bringing new and innovative marketing ideas and strategies to ed tech facilitators, instructional coaches, counselors, classroom educators, library professionals and others. Learn how to produce a meaningful marketing plan, engaging newsletters, social media marketing, and more to position your practice as an essential resource for your school community. Applying marketing techniques from the business world in an educational setting can provide you more access to stakeholders and create stronger and more visible partnerships.
Corinna Mansfield, Teacher Librarian, Malvern College Hong Kong
With over 30 years of combined experience as Teacher Librarian and Marketing Professional, Corinna is a research-focused MYP and IBDP Teacher Librarian based in Hong Kong. Her new book, “Practical Marketing for Your School Library” shows how new and seasoned librarians alike can re-position their library program and elevate the perception of their library practice within their school community.
